my audiobooks: key texts for understanding emerging trends
Explore key audiobooks on emerging trends with 'My Audiobooks.' Discover essential texts to understand the latest developments and innovations shaping the future.
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The World is Flat
by Thomas L. Friedman
Offers a concise history of globalization, discussing a wide range of topics, from the September 11 terrorist attacks to the growth of the middle class in both China and India.
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The Long Tail
by Chris Anderson
"In the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn't in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses - the endlessly long tail of that same curve."--BOOK JACKET.
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The Wisdom of Crowds
by James Surowiecki
In this fascinating book, New Yorker business columnist James Surowiecki explores a deceptively simple idea: Large groups of people are smarter than an elite few, no matter how brilliant—better at solving problems, fostering innovation, coming to wise decisions, even predicting the future. With boundless erudition and in delightfully clear prose, Surowiecki ranges across fields as diverse as popular culture, psychology, ant biology, behavioral economics, artificial intelligence, military history, and politics to show how this simple idea offers important lessons for how we live our lives, select our leaders, run our companies, and think about our world.
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Freakonomics Rev Ed
by Steven D. Levitt
Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? How did the legalization of abortion affect the rate of violent crime? These may not sound like typical questions for an econo-mist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the riddles of everyday life—from cheating and crime to sports and child-rearing—and whose conclusions turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. They usually begin with a mountain of data and a simple question. Some of these questions concern life-and-death issues; others have an admittedly freakish quality. Thus the new field of study contained in this book: freakonomics. Through forceful storytelling and wry insight, Levitt and Dubner show that economics is, at root, the study of incentives—how people get what they want, or need, especially when other people want or need the same thing. In Freakonomics, they explore the hidden side of . . . well, everything. The inner workings of a crack gang. The truth about real-estate agents. The myths of campaign finance. The telltale marks of a cheating schoolteacher. The secrets of the Klu Klux Klan. What unites all these stories is a belief that the modern world, despite a great deal of complexity and downright deceit, is not impenetrable, is not unknowable, and—if the right questions are asked—is even more intriguing than we think. All it takes is a new way of looking. Freakonomics establishes this unconventional premise: If morality represents how we would like the world to work, then economics represents how it actually does work. It is true that readers of this book will be armed with enough riddles and stories to last a thousand cocktail parties. But Freakonomics can provide more than that. It will literally redefine the way we view the modern world.
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The Search
by John Battelle
Explains how Google became one of the world's leading IPOs and reveals how it contributed to changes in information searching and viral marketing.
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Holy Cow
by Sarah Macdonald
In her twenties, journalist Sarah Macdonald backpacked around India and came away with a lasting impression of heat, pollution and poverty. So when an airport beggar read her palm and told her she would return to India—and for love—she screamed, “Never!” and gave the country, and him, the finger. But eleven years later, the prophecy comes true. When the love of Sarah’s life is posted to India, she quits her dream job to move to the most polluted city on earth, New Delhi. For Sarah this seems like the ultimate sacrifice for love, and it almost kills her, literally. Just settled, she falls dangerously ill with double pneumonia, an experience that compels her to face some serious questions about her own fragile mortality and inner spiritual void. “I must find peace in the only place possible in India,” she concludes. “Within.” Thus begins her journey of discovery through India in search of the meaning of life and death. Holy Cow is Macdonald’s often hilarious chronicle of her adventures in a land of chaos and contradiction, of encounters with Hinduism, Islam and Jainism, Sufis, Sikhs, Parsis and Christians and a kaleidoscope of yogis, swamis and Bollywood stars. From spiritual retreats and crumbling nirvanas to war zones and New Delhi nightclubs, it is a journey that only a woman on a mission to save her soul, her love life—and her sanity—can survive.
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Guns Germs and Steel
by Jared Diamond
"Fascinating.... Lays a foundation for understanding human history."—Bill Gates Winner of the Pulitzer Prize, Guns, Germs, and Steel is a brilliant work answering the question of why the peoples of certain continents succeeded in invading other continents and conquering or displacing their peoples. This edition includes a new chapter on Japan and all-new illustrations drawn from the television series. Until around 11,000 BC, all peoples were still Stone Age hunter/gatherers. At that point, a great divide occurred in the rates that human societies evolved. In Eurasia, parts of the Americas, and Africa, farming became the prevailing mode of existence when indigenous wild plants and animals were domesticated by prehistoric planters and herders. As Jared Diamond vividly reveals, the very people who gained a head start in producing food would collide with preliterate cultures, shaping the modern world through conquest, displacement, and genocide.The paths that lead from scattered centers of food to broad bands of settlement had a great deal to do with climate and geography. But how did differences in societies arise? Why weren't native Australians, Americans, or Africans the ones to colonize Europe? Diamond dismantles pernicious racial theories tracing societal differences to biological differences. He assembles convincing evidence linking germs to domestication of animals, germs that Eurasians then spread in epidemic proportions in their voyages of discovery. In its sweep, Guns, Germs and Steel encompasses the rise of agriculture, technology, writing, government, and religion, providing a unifying theory of human history as intriguing as the histories of dinosaurs and glaciers.
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Three Cups of Tea
by Greg Mortenson
The astonishing, uplifting story of a real-life Indiana Jones and his humanitarian campaign to use education to combat terrorism in the Taliban’s backyard Anyone who despairs of the individual’s power to change lives has to read the story of Greg Mortenson, a homeless mountaineer who, following a 1993 climb of Pakistan’s treacherous K2, was inspired by a chance encounter with impoverished mountain villagers and promised to build them a school. Over the next decade he built fifty-five schools—especially for girls—that offer a balanced education in one of the most isolated and dangerous regions on earth. As it chronicles Mortenson’s quest, which has brought him into conflict with both enraged Islamists and uncomprehending Americans, Three Cups of Tea combines adventure with a celebration of the humanitarian spirit.
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Book
The Places in Between
by Rory Stewart
Rory Stewart recounts the experiences he had walking across Afghanistan in 2002, describing how the country and its people have been impacted by the Taliban and the American military's involvement in the region.
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