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ID: 1599180308
(Type: book)
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Buy Ology
How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our …
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ID: 0470281901
(Type: book)
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ID: 0470379286
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ID: B00104ANDE
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ID: 0071462074
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ID: 0887307280
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ID: 0385512058
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ID: 0446520942
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ID: 0307353133
(Type: book)
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ID: 0312195222
(Type: book)
Book
Built to Last
"This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a …
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Who Moved My Cheese?
A parable that teaches lessons about change and how to deal with it.
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ID: 0470124172
(Type: book)
Book
The World is Flat
Offers a concise history of globalization, discussing a wide range of topics, from the September 11 terrorist attacks to the growth of the middle class in both China and India.
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ID: 0070388644
(Type: book)
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ID: 0452288444
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ID: 097676315X
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ID: 1401303447
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ID: 0684856360
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ID: 159184021X
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ID: 0060799900
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ID: 0316353000
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ID: 0142003883
(Type: book)
Book
Atlas Shrugged
Peopled by larger-than-life heroes and villains, charged with towering questions of good and evil, Atlas Shrugged is Ayn Rand’s magnum opus: a philosophical revolution told in the form of an …
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Good to Great
The Challenge Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA …
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ID: 0142000280
(Type: book)