Business
Discover the best business books to boost your success. Explore top-rated reads on leadership, strategy, and entrepreneurship for professionals at all levels.
Book
The Long Tail
by Chris Anderson
"In the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn't in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses - the endlessly long tail of that same curve."--BOOK JACKET.
Book
Influence (rev)
by Robert B. Cialdini
"Learn the six psychological secrets behind our powerful impulse to comply." - cover.
Book
The Fifth Discipline
by Peter M. Senge
Finally in paperback, Senge's national bestseller The Fifth Discipline, which has turned the principles of the learning organization into a movement of snowballing size and strength. The ability to respond to change is the crucial issue of the '90s, but management tools such as "reengineering" and "total quality" simply treat the symptoms. Adopted by Ford, AT&T, and others, here is a cure for the disease Senge calls "learning disabilities".
Book
Who Moved My Cheese?
by Spencer Johnson
A parable that teaches lessons about change and how to deal with it.